The good and bad of GDPR memes #GDPRmemes
GDPR stands for the “General Data Protection Regulation.” It’s the most important data privacy law thus far created in the EU. A convoluted product of a 4-year deliberative process that produced a 88-page document consisting of 56,000 words, translated into 26 different languages. The special date is 25 May 2018 (past), and companies were and some of them still scampering to comply.
On a personal level, what are the benefits to you? GDPR provides for EU citizens:
- Increased security for your data
- Most organizations will need your consent to process and share your data
- The right to rectify mistakes, such as inaccuracy or incomplete info
- The right to erase, also known as the right to be forgotten
- Companies will try to win your business (or engagement) by championing your privacy rights
This recent exercise of companies flooding your email inbox with agreement or consent to the "New Privacy and Terms" can be used by you to have a stock take of how many companies did you give your personal information. Some of us received these emails from companies that we do not even remember. Thus, we recommend saving these emails to a folder to have your own record of who may have personal information on you. Do not reply to these emails if you do not think that you are going to engage them in the future. Even if you do engage these companies in the future, companies always welcome your business.
On a bad note of this meme, there are shady characters out there using this exercise to mass email people on the pretext of getting them to consent to privacy terms. Do not reply or click on these emails. Information such as email and location can be collected for future exploitation.
Our previous note on Memes can be referenced here for more information. There are more than 10 GDPR related apps in Google Play Store, with 90% of the publishers developed just one app.
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| Screenshot of GDPR Apps in Google Play |
On a funny note, check out GDPR Hall of Shame, a collection of funny, crappy, or crazy GDPR emails and shutdown notices. My favorite:
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| Source: gdprhallofshame.com Funny and Scary that a fridge has personal info on you |
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